Podcasts have grow to be an more and more standard content material format, offering on-demand, topical materials masking nearly any topic that you can imagine.
Certainly, in keeping with estimates, over 130 million individuals will hearken to podcasts month-to-month within the US this 12 months, which might additionally present vital alternatives for entrepreneurs to faucet into this captive viewers, and attain them with related adverts and affords.
In the event you’re contemplating stepping into podcasting or podcast promoting, it will assist. The group from Spiralytics have put collectively a set of podcast consumption stats and notes, which might assist information your considering across the format.
Take a look at the total infographic beneath.