Twitter Launches Updated Tweet View Count Display on Tweets

Twitter has up to date its new view rely show on tweets, which Twitter chief Elon Musk believes could possibly be a great way to encourage more Twitter users to engage in the tweet conversation.

Final month, Twitter rolled out its new view counter display on all tweets, offering extra context as to the attain and publicity of tweeted content material.

And whereas some individuals have discovered the extra perception of worth, many had additionally criticized the format, with view counts getting top-billing, and messing up the stability of tweet metric shows.

Twitter is listening, and at this time, it’s launched an up to date show, with view counts moved to the correct of the tweet metrics itemizing.

Which is a fairly easy, and improved resolution, which nonetheless shows complete tweet impressions, and doesn’t convolute the prevailing tweet UI.

Although there’s nonetheless a query as as to whether it’s a worthwhile addition.

Twitter has really tried exhibiting view counts a number of instances prior to now, together with in September last year, simply prior Elon’s takeover on the app. These experiments didn’t yield nice outcomes, or assist to enhance tweet engagement – and why would they? Why would the information {that a} thousand individuals noticed your tweet and ignored it encourage you to maintain tweeting?

In any occasion, Elon appears to consider that it’s a winner, and that exhibiting people who their feedback are literally being seen will encourage exercise.

I imply, most likely not, however who is aware of – and as with all of Twitter’s new experiments, Musk appears decided to search out out for himself what is going to or received’t work, versus trusting previous analysis or assumptions.

That is sensible too, I suppose, at the least in some contexts, and we’ll quickly discover out whether or not individuals care about their tweet attain or not, and whether or not that will get extra individuals tweeting.