Keyword cannibalization happens when an internet site has too many related key phrases unfold all through the varied pages on that web site. This may hurt the search engine marketing potential of the pages concerned, and may very often go unnoticed for a while. When a couple of web page has the identical, or the same key phrase goal, these pages will then begin to compete with one another, additionally creating confusion within the eyes of the search engine, leading to a battle to resolve which web page to rank for what time period.
Keep in mind: a single URL can rank for a number of key phrases, which is 100% superb. The issue of key phrase cannibalization happens when two or extra separate URLs are all competing for a similar key phrase.
To make sure that an internet site’s greatest content material is rating effectively, it’s best to determine which of your pages are focusing on the identical key phrases. You possibly can then put collectively a technique for monitoring and fixing these points regularly.
On this Daily search engine marketing Fix version, we take you thru what key phrase cannibalization is, tips on how to examine it by yourself web site, and tips on how to remedy any potential points your web site might have.
What’s Keyword Cannibalization?
First, Samantha will outline key phrase cannibalization, and clarify why it ought to in the end be prevented.
Use Moz Instruments to Examine Keyword Cannibalization
On this video, Emilie will discuss via tips on how to examine potential key phrase cannibalization points with Moz Professional’s Keyword Explorer device.
Options for Cannibalization
On this video, Emilie will talk about potential options to deal with cannibalization points.
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