It’s the Friday earlier than an extended weekend, which implies that it’s time for firms to drop their newest dangerous information, and LinkedIn has used the chance to quietly phase out a couple of creator features, together with carousel posts, profile movies, and its in-image linking choice.
LinkedIn has sent a letter to creators with a short rationalization of the modifications.
As per LinkedIn:
“Thanks to your invaluable feedback, we’ve learned that some of our creation tools aren’t facilitating your ability to share all of your amazing experiences and expertize with your community. This includes carousels, profile video, and the ability to embed clickable links within the image or video of your posts. So, starting June 26th, we’ll be removing these tools, though your current posts will still be viewable.”
Carousel posts is probably going the largest elimination, with carousels generating good levels of engagement for many users.
LinkedIn customers had been posting makeshift carousel posts for a while, utilizing its PDF attachment choice, with every web page proven as a person, scrollable body, earlier than LinkedIn added a native carousel posting option in July final yr.
But it surely looks like LinkedIn customers haven’t warmed to it, so LinkedIn’s curbing the native posting instrument as of June twenty sixth.
So if you wish to publish non-ad carousels within the app, you’ll must revert again to sharing PDFs, and utilizing every web page as a body in your quasi-carousel publish.
LinkedIn added profile movies back in 2021, and it by no means actually appeared like an enormous winner.
The choice gave you the capability to share a brief video clip that was linked to your profile picture, whereas it added further prompts in your profile video (as proven above) last year, with a purpose to assist folks make higher use of the choice.
Evidently, that didn’t encourage extra take-up, in order that too can be going the way in which of the dinosaur earlier than the top of the month.
Look, within the picture above, she’s waving goodbye.
Lastly, LinkedIn’s shelving its choice so as to add clickable hyperlinks to photographs and movies within the app, which it added in August last year.
That too appears to have didn’t catch on – although it did seemingly add one other option to drive referral site visitors again to your web site.
Both means, LinkedIn’s sinking that one as nicely, which is the ultimate ingredient on this function assessment, taking away a few of your posting choices.
None of those is prone to have a huge effect – particularly since you’ll be able to nonetheless publish carousels through the PDF hyperlink trick. However they’ll issue into some folks’s LinkedIn course of.
All three parts can be passed by June twenty sixth.