search engine optimization News You Can Use: Technical search engine optimization Is Not Dead, Says Google Expert | SEOblog.com

Many search engine marketing (search engine optimization) professionals have been speculating that technical SEO is dead. However Google Search Advocate John Mueller says it’s alive and kicking. In his X thread reply, he mentioned that this facet of search engine optimization “continues to be the foundation of everything built on the open web.”

That is in response to person @yigitkonur, who claims, “Technical SEO is becoming less important every day.”

So, why do folks even suppose technical search engine optimization is dropping relevance?

Properly, Google’s crawlers and algorithms have gotten extra clever and wiser, understanding web sites even higher than 10 years in the past. The identical person pointed this out, and different professionals echo the identical sentiment. This led to speculations about technical search engine optimization – that it’s not an enormous a part of search engine optimization and is overvalued by business professionals.

Nevertheless, Google’s stance has been clear from the beginning: your website’s technical parts are nonetheless essential. Actually, they even have totally different resources that can assist you work out which technical parts to optimize. This contains:

• Core Internet Vitals
• HTTPS
• Safe Connection
• Avoiding Intrusive Interstitials and Dialog
• Cellular Usability

Nevertheless, Google advises not specializing in one facet alone. As an alternative, you need to have a look at web page expertise and search engine optimization in a bigger context.

So, don’t low cost technical search engine optimization but. Many web sites nonetheless want them, and Google acknowledges its position in guaranteeing a superb web page expertise for customers.

You can learn the full X discussion right here. And if you wish to dive deeper into this story, this Search Engine Journal article will assist.

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