Retro gaming is having a second within the solar, in accordance with the most recent stats from the YouTube Culture and Trends team, which usually reviews on rising areas of focus amongst YouTube creators.
And in accordance with its latest numbers, retro gaming has seen a giant surge over the previous yr:
“There were over 1000 times more uploads of videos related to retrogaming in the first half of this year than there were for the same period in 2007.”
That’s loads, and it’s value noting that retro video games are again en vouge, and which video games, specifically, are gaining traction.
In line with YouTube, it’s at present older video games which can be getting essentially the most focus amongst creators.
“Although the bulk of interest correlates with consoles from the 80s and 90s, the presence of more modern consoles being associated with retrogaming shows that the retrogaming is evolving as the consoles that younger gamers grew up with are slowly being added to the retrogaming canon and considered “retro” (we’re you, Wii U).”
Consoles from the 2010s at the moment are thought-about “retro gaming”. No, that’s good, that’s superb, doesn’t remind me of my aching again in any approach form or kind.
However at present, 80’s video games are the flavour of the month, which might open up new alternatives for themed promotions or tie-ins, linked again to your favourite gaming moments of your childhood.
Or anyone else’s, I wasn’t enjoying video games within the 80’s. No approach.
That’s to not say you could simply rip off retro gaming IP (editor’s observe: you positively cannot do that), however you’ll be able to create themed promotions across the idea.
Like this 8-bit model of the SMT brand:
These are easy to create, and with AI picture technology instruments, you’ll be able to simply replicate the nostalgia of retro video games inside your visuals, which might be a very good method to your advertising and marketing technique, relying in your goal market.
Or perhaps, YouTube’s newest findings simply remind you of “Prince of Persia”, or the unique “Age of Empires”, or “Lemmings”, and also you get a short rush of endorphins in consequence.
They don’t make them like that anymore.
Price a glance both approach. You may take a look at YouTube’s full retro gaming insights here, or get an summary of the development, together with plenty of archival footage of console video games, in this clip.